Responsive Design -- Buzz Word or Buzz Kill?

28 May 2014

I was reading an advice blog the other day that really made me laugh. This writer  -- a marketing coach – said that the way to see if your website is responsive is to resize it on your computer and see how it looks. 

 

Uh, no.

 

That accomplishes nothing, except eye strain.  The only truly proper and accurate way to know is to look at your site on your smart phone, iPod or iPad, or some other mobile device – and laptops don’t count as a mobile device. 

 

Responsive design is not just about screen size and whether you have to scroll left to right and back again.  It’s about a fundamental difference in site architecture, and the user experience for the visitor.

 

BTW, user experience is about to be the next big buzz phrase in online marketing.  Stay tuned for more on that.

 

Don’t be fooled by those who tell you that you’ll only get responsive design from WordPress or custom coding.  One of the many things to love about Wix is that it provides you with a mobile device editor.  With this you can adjust your design for best user experience without impacting the desktop site one bit.

 

When I build a Wix site for you, I make adjustments with the mobile editor so that your site will render the way it should for the best responsive design experience for your visitors.  Some space filler design elements may be deleted, some buttons may be relabeled, some layout will necessarily be different.  But you can be sure that your site will look good and function properly no matter what type of device your visitors are using to view it.

 

 

 

 

 

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