The Skinny on Duplicate Content in Almost Plain English

23 Apr 2014

Duplicate content -- what does that mean?  It means that you are using the same text on more than one website.  Or that you have "borrowed" content from another website and posted it on yours -- a no no without permission anyway, but now Google might ding you for it.  Big time.



It doesn't matter if it's your own content that you have put on two different websites.  It doesn't matter if you were flattered to be asked and  have given permission for your work to appear verbatim on a colleague's site.  



Google doesn't want the confusion of duplicate content.  Period.



I could go into all the techie reasons for this, but instead I found this article that explains it pretty well. Click here for the full article on duplicate content.



The bottom line is, just avoid duplicate content.  Write something new.  It will have a fresher perspective, more up to date facts and sats, more sparkle in the personality of the piece.



You can take inspiration from others' work, and your own previous writings.  That's not plagiarism unless you are simply making a bad paraphrasing of the original. 



And here's a writing tip -- don't over think it.  Just write like you speak.  Well, okay, clean it up if you need to.  But write as if you are giving advice to a colleague, client or friend. Make it clear and succint, and just stop when you're done.


More on

Please reload

Additional Posts With Helpful Tips for You

Thanks to All My DeWriteSites Clients

9+Things You Need to Know and Do to Avoid an ADA Compliance Lawsuit

How to Know if You Can Build a Good Website on Your Own

Why You'd Want  to Add Special Reports and a Blog to your Website Design

Please reload

Please reload

Search By Tags
  • facebook.png
  • pinterest.png
  • linkedin.png
  • google.png

To avoid playing phone tag,
initial contact by email is preferred

Note: emails without date, timezone and hour for chat won't get a response

Why I've Retired

It's possible this will come as a surprise to you -- it certainly has snuck on me that I'm well past retirement age. Over the last year or so, my heart has been pulled in other directions, and while I still love the creative aspects of website design, I want to use my time making a life rather than devoting my energies to making a living. So I plan to travel, attend writers' retreats, work on learning to take good iPhone photos, and just be open to where my spirit guides take me. I have also stepped back from my esoteric work for 2020, and who knows what the future holds for that.

Please see the blog post for my two Wix designers who have earned my highest recommendations for serving my client niche.

All the Best to You!