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All the content in these blog posts is protected by copyright.  

You may NOT copy for your own website, or download / distribute

without express written permission.

July 20, 2018

Want to be a hero to someone whose work in the world you already support? Want to give a colleague, friend, intern, or student of yours a competitive edge in getting their new business off the ground?

Here's your chance to play a part in the success of someone's career.

...

May 14, 2018

There is a lot of talk among Wix designers about the old blog versus the new. Some designers think there are more visual design options for the new version, but there are drastic downsides. Personally, I install the old blog on all my clients' sites because the feature...

February 16, 2018

Probably the least discussed factor of designing website is the rationale that goes into every decision, from color palette to font style, from rules on what photos can be used and in what way to content and title editing, and more. While these decisions can seem arbit...

September 23, 2017

Does your homepage have a ton of text on it? Hate to tell you, but that's probably not working as well as you'd like for converting visitors into clients.  The long homepage format  -- of 1000+ words of persuasion, objection nullifying, and benefit building -- that use...

August 9, 2017

Trust is THE most important currency for those of us who sell services and products mainly on the internet. It is what potential clients need to feel about you, and what you need to engender with their first impression of your website. Stimulating trust is something th...

July 12, 2016

 I saw this t-shirt advertised on Facebook the other day and thought, Oh yeah, that's exactly how I spend most of my days now. 

While many psychotherapists, counselors, social workers, coaches, psychics, psychologists and other solopreneurs in the healing arts migh...

April 6, 2016

These are details that are covered at length in our preliminary "scope of project" conversation. But it's helpful to have them in writing to help inform your decision about hiring me to build your website.

De*WriteSites and Wix are 2 Different Things

As a freelance websi...

August 7, 2015

When I build websites for counselors, coaches, psychologists, social workers and others, it is often the case that they have not been in private practice very long. Or, they haven't been using internet marketing much. So there is a common thought that a website is one...

December 3, 2014

As psychotherapists, healers, coaches, and all round good human beings, we like to think of ourselves as being trustworthy. We don’t steal, cheat, or lie – telling your best friend she doesn’t look fat doesn’t count, right? So maybe that headline poses a surprising que...

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